{"id":341480,"date":"2026-07-15T13:37:08","date_gmt":"2026-07-15T10:37:08","guid":{"rendered":"https:\/\/variset.fi\/en\/testimonial\/the-ceo-of-virtanen-paint-factory-entrusted-his-homes-painting-to-variset-theyve-done-it-perhaps-even-better-than-for-themselves\/"},"modified":"2026-07-15T13:42:29","modified_gmt":"2026-07-15T10:42:29","slug":"the-ceo-of-virtanen-paint-factory-entrusted-his-homes-painting-to-variset-theyve-done-it-perhaps-even-better-than-for-themselves","status":"publish","type":"testimonial","link":"https:\/\/variset.fi\/en\/testimonial\/the-ceo-of-virtanen-paint-factory-entrusted-his-homes-painting-to-variset-theyve-done-it-perhaps-even-better-than-for-themselves\/","title":{"rendered":"The CEO of Virtanen Paint Factory entrusted his home&#8217;s painting to V\u00e4riset: &#8220;They&#8217;ve done it perhaps even better than for themselves&#8221;"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Kimmo Suomi is the CEO of Virtanen Paint Factory, but also a homeowner. Paints and paint industry professionals are more familiar to him than to most. When the exterior painting of his own home in Southwest Finland became relevant, V\u00e4riset was chosen for the job.   <\/strong><\/p>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video-embed-wrapper\"><iframe src=\"https:\/\/www.youtube.com\/embed\/BeubxasWCBc?feature=oembed\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n<h2 class=\"wp-block-heading\">The colour changed along the way, and for the better<\/h2>\n\n<p class=\"wp-block-paragraph\">The house&#8217;s colour scheme found its final form only as the work progressed.<\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;It came about almost by accident. The plan was to create a pilot house look: a light base with a slight green tint and a slightly darker green for accent colours. The main colour turned out a bit greener than planned, but this was simply a change for the better,&#8221; Suomi explains.<\/p>\n\n<p class=\"wp-block-paragraph\">The homeowner is satisfied with the end result without reservations.<\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;Now this house truly fits into this landscape. This house is now in the right place looking like this.&#8221;<\/p>\n\n<h2 class=\"wp-block-heading\">&#8220;They&#8217;ve done it perhaps even better than for themselves&#8221;<\/h2>\n\n<p class=\"wp-block-paragraph\">Running a paint factory is his daily work, but for his own house project, professional painters were the clear choice.<\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;We make paints, and of course we do paint as well. But in this case it was a really easy decision to let the V\u00e4riset guys come here to do the work.&#8221;<\/p>\n\n<p class=\"wp-block-paragraph\">The workers&#8217; approach impressed the industry professional.<\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;The way the V\u00e4riset guys have worked here has made a really big impression. Long days, and no cutting corners anywhere. On the contrary, they&#8217;ve done it perhaps even better than for themselves.&#8221;<\/p>\n\n<h2 class=\"wp-block-heading\">From an industry insider&#8217;s perspective, V\u00e4riset was an easy choice<\/h2>\n\n<p class=\"wp-block-paragraph\">When a painting company is chosen by someone who knows the industry players through their work, the choice perhaps says more than an ordinary recommendation.<\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;As it happens, I had some experience with industry players, and what has come to light about V\u00e4riset has been exclusively positive. It was quite an easy choice.&#8221;<\/p>\n\n<h2 class=\"wp-block-heading\">A decade or two without worries<\/h2>\n\n<p class=\"wp-block-paragraph\">The house was painted with Virtanen Paint Factory&#8217;s 4 Oil Paint, so both the paint and the painters were trusted by the homeowner. Good paint and good work mean above all peace of mind to him. <\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;When the paint is worry-free and it&#8217;s been well applied to that wall, a decade will pass, even two, without having to worry about it. And the workers have guaranteed with their work that this worry-free theme holds true.&#8221;<\/p>\n\n<p class=\"wp-block-paragraph\">He had no doubts about his own factory&#8217;s product, and the workers delivered the rest.<\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;I know about that paint, this company&#8217;s 4 Oil Paint, that it&#8217;s worry-free. A decade, even two decades of worry-free ahead.&#8221;<\/p>\n\n<p class=\"wp-block-paragraph\">The recommendation comes directly and without conditions.<\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;When a painting company does good work like V\u00e4riset has done here, no worries at all. Whether you have a summer cottage, a detached house or a garage, if you don&#8217;t feel like painting yourself, I absolutely recommend V\u00e4riset.&#8221;<\/p>\n\n<h2 class=\"wp-block-heading\">Next call in 2046<\/h2>\n\n<p class=\"wp-block-paragraph\">When the last brushstroke was on the wall, we asked how he felt.<\/p>\n\n<p class=\"wp-block-paragraph\">&#8220;At this point I should say relieved, but there hasn&#8217;t been any reason to worry. I&#8217;m really satisfied with the colours, the work, everything. Most likely sometime around 2046 we can call and ask when you guys would have time to come here to work.&#8221;<\/p>\n\n<p class=\"wp-block-paragraph\">It&#8217;s a deal. We&#8217;ll call again in about twenty years, and then one coat will suffice: when the groundwork and painting have been done properly once, the next time very likely only one coat of paint will be needed. <\/p>\n\n<h2 class=\"wp-block-heading\">Is It Your House&#8217;s Turn?<\/h2>\n\n<p class=\"wp-block-paragraph\">Good paint deserves a good painter. V\u00e4riset paints detached houses, summer cottages and outbuildings both in Southwest Finland and elsewhere in Finland carefully and on schedule. <a href=\"https:\/\/variset.fi\/en\/free-survey\/\" data-type=\"page\" data-id=\"5269\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-green-color\">Request a free quote<\/mark><\/a> for your own house&#8217;s exterior painting. <\/p>\n","protected":false},"featured_media":341496,"template":"","meta":{"_acf_changed":false,"_page_background_color":"","_accent_color":""},"categories":[508,463],"class_list":["post-341480","testimonial","type-testimonial","status-publish","has-post-thumbnail","hentry","category-customer-stories","category-house-painting"],"acf":[],"_links":{"self":[{"href":"https:\/\/variset.fi\/en\/wp-json\/wp\/v2\/testimonial\/341480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/variset.fi\/en\/wp-json\/wp\/v2\/testimonial"}],"about":[{"href":"https:\/\/variset.fi\/en\/wp-json\/wp\/v2\/types\/testimonial"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/variset.fi\/en\/wp-json\/wp\/v2\/media\/341496"}],"wp:attachment":[{"href":"https:\/\/variset.fi\/en\/wp-json\/wp\/v2\/media?parent=341480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/variset.fi\/en\/wp-json\/wp\/v2\/categories?post=341480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}